Course & Content Builds

YOUR KNOWLEDGE DESERVES A HOME THAT DOES IT JUSTICE.

You know your stuff. The build is the hard part.

You have something worth teaching. A way of doing things that took you years to learn, a process that genuinely helps people, a body of knowledge that others would pay to access.

The question is not whether it is worth sharing - it is how to build it in a way that delivers on its promise.

I work with founders in health, wellness and creative industries who want to turn their expertise into something people can learn from properly. Not a course that sits unfinished in someone's dashboard - a programme that gets results, gets completed, and gets talked about.

This is not about picking a platform and filling it with content. It is about thinking through the learning journey, building something that reflects your quality, and making the whole experience - from first click to final module - feel as good as the work itself.

What I bring to it

I have built over 50 courses across health, wellness and creative sectors - and I have been involved at every stage of that process, not just the build. From validating the idea and researching the audience, through to framework design, lesson structure, user experience, content collation, testing, soft launch and full multichannel launch with post-launch analysis.

On the platform side, my deepest experience is in Kartra and ThriveCart - extensive, hands-on, built-from-scratch experience across course builds, membership setups, sales pages, email sequences, tags and segmentation. I also work across GoHighLevel and its white-label versions, and I'm comfortable picking up other platforms where your course needs to live.

As a certified business strategist and CIM-qualified marketer, I bring strategic thinking to the build - not just technical execution. That means looking at your offer, your audience, your format and your launch model before a single page gets built.

Where I can help

Idea validation and audience research - making sure there's a real market before you build
Course structure and curriculum design - mapping modules, lessons and learning outcomes
Format assessment - live, evergreen, hybrid, cohort - which model suits your content and your life
Platform setup - Kartra, ThriveCart, GoHighLevel, or wherever your course will live
Content build and upload - getting everything in the right place and working properly
Written content creation from your video or audio material - PDFs, workbooks, resources
User experience review - making sure the learning journey feels as good as the content
Sales page and checkout flow - making the buying experience as smooth as the learning one
Email sequences for course buyers - onboarding, engagement and completion
Pre-launch, full launch and post-launch support - six weeks of multichannel launch strategy, content, sales pages and email sequences
Post-launch analysis - understanding what worked, what didn't, and what to do next
Audits of existing courses that aren't converting or completing as hoped

This might be for you if

You haven't built yet

You have been meaning to build a course for months but the tech keeps putting you off
You want to validate the idea properly before you invest time building it
You're not sure which platform, format or launch model is right for you
You want someone to take the build off your plate and do it properly

You're already live

You have a course live but people aren't finishing it - or aren't buying it
You want to move from one-to-one work to one-to-many without losing your quality
Your launch didn't perform as you hoped and you want to understand why
You need strategic input on structure and delivery, not just someone to press buttons

"First we figure it out. Then we figure it up."

This is the page that earns that line.

A launch is not just a sales page

Launches come in all shapes and sizes - evergreen funnels, open and close launches, beta releases, mini launches, full multichannel campaigns. I have worked across all of them, at different scales and for different audiences. I know what a six-week full launch looks like and I know when a quieter, simpler approach is actually the smarter move.

What I bring is the ability to match the launch model to the course, the audience and the founder - not apply the same formula every time.

If you just need the platform built, I can do that. If you want the whole thing - strategy, build, launch and beyond - I can do that too.

Some of my affiliations and training;

"Your support with everything has been fabulous. You are always so helpful and enthusiastic when I contact you, and it really means a lot to someone who is completely new to all of this."

GP & Specialist - Healthcare Sector

Ready to figure it out?

Get in touch to talk through your course idea or existing programme. First we figure it out - the idea, the format, the platform, the launch model. Then we figure it up - and build something worth buying.

Work with me

Get in touch